International Research Journal of Commerce , Arts and Science
( Online- ISSN 2319 - 9202 ) New DOI : 10.32804/CASIRJ
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ANALYSIS OF CONSUMER ATTITUDE TOWARDS ON E-SHOPPING IN MADURAI
1 Author(s): MR. V. BALAKRISHNAN
Vol - 12, Issue- 11 , Page(s) : 71 - 76 (2021 ) DOI : https://doi.org/10.32804/CASIRJ
Now a day they are life style is different. The people feel that uncomfortable and time consuming for going markets. So, they have expectation lot of time saving for purchasing time. Most of the people like an online shopping are very comfortable, and online shopping a process is directly buy goods and services etc. online stores are usually available 24 x 7 days many more consumers have internet access both at work and home place. So, it is very convenient for them to online shopping. Then verities of goods are available in online. So the researcher knows the analysis of consumer attitude level. The study have focused on the factor influence of buying product through e-retailing, attitudes of customers and factor influence by the E-shopping users.