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Volume -5 Issue - 5
Month [Year] -- May [2014]
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No of Download : 7    Submit Your Rating     Cite This          
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Social media has made it possible for people to share information and communicate with thousands of other people in a quick and efficient manner. The present paper aims to gauge the social media perceptions of consumers. Additionally, an attempt has also been made to check the reliability of social media as a source of information for consumers. The results show that consumers are gradually moving towards relying more and more on social media when it comes

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No of Download : 2    Submit Your Rating     Cite This          
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Why companies need to be governed at all? The answer, particularly with respect to listed companies, is, to maintain the trust of investors. A large section of investors in today’s world, devotedly participates in capital market, but they remain unaware of various happenings inside the company premises. Transparency is the need of the hour and this requirement demands not only continuous disclosures by companies, strong legislation and law enforcement, but also a courageous and righteous free media. What role can media play? What are the possible limitations associated with its role? These questions are discussed in this paper along with a continuum, developed for different role levels of media.

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No of Download : 12    Submit Your Rating     Cite This          
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Cinema and movie poster have a fascinating strength of establishing the ethos and myths of people and both these presume an audience within the cultural context in which they are produced. Therefore, a particular movie poster enriching mass communication through designed visual means consists of much information, both genealogical and current, on film industry, evolution of design, craftsmanship, and the taste of the artists and society; and at the same time it stands for a strong evidence of its contemporaneity (Noyan & Eda, 2008). Hindi cinema reaches the golden years of this industry during the first two decades after the independence of India in 1947.

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Abstract:-In the recent years, there have been various significant changes taking place in the economic, political, social, technological and legal environment of Indian Business. The Government policy of economic liberalization and stimulating globalization of business has brought many opportunities and threats for the modern organization. In view of increasing competition and turbulent environmental changes, the business organizations greatest challenge is that of building the organizational capability to respond quickly and effectively to such changes.

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No of Download : 14    Submit Your Rating     Cite This          
Abstract

प्रस्तुत अध्ययन उपभोक्ता ब्रांड पसन्द व्यवहार के क्षेत्र में एक महत्वपूर्ण स्त्रोत उपलब्ध कराता है जो इस दिशा में प्रयास है कि क्या विभिन्न तत्व अथवा कारक उपभोक्ता ब्रांड पसन्द व्यवहार को प्रभावित करते है। प्रस्तुत अध्ययन उपभोक्ता व्यवहार के क्षेत्र में आगे अनुसंधान अध्ययन के लिए पृष्ठभूमि तैयार करता है। इस तरह, जो विधि अपनाई गई वह उन समय और साधनों पर निर्भर है जो एक अनुसंधानकत्र्ता से दूसरे अनुसंधानकत्र्ता के लिए भिन्न-भिन्न हो सकती है। प्रस्तुत अध्ययन महत्वपूर्ण सत्य की खोज के लिए एक स्त्रोत उपलब्ध कराता है। वर्तमान परिप्रेक्ष्य में यह अध्ययन न केवल साबुन निर्माताओं के लिए उपयोगी सिद्व होगा वरन् यह बाजार अनुसंधानकत्र्ताओं के लिए भी लाभप्रद होगा। बाजार अनुसंधानकत्र्ताओं को ब्रांड पसन्द के बारे में पता चल सकेगा जिससे वह आवश्यक विपणन निर्णय ले सकेगें।

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In German Ideology, Marx defined ideology as a misunderstanding of history. The present-day communalism, which grounds itself upon a self-perceived victim status or a former ruling class, is one such ideology which is based upon a misunderstanding of history. This approach virtually divides the complex and overlapping social classes and groups into two blocs, neatly defined by religious identities. This approach, then, paradoxically becomes the basis of an “imagined community” , first defined as a religious community, and then, as a national community, to the exclusion of both authentic religious or national identities of the ‘other’.

No of Download : 9    Submit Your Rating     Cite This          
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The present paper is divided in to four sections introducing the 'generalist' means an amateur administrator who had education in linguistics or classics and is a highly intelligent man with certain personal qualities of character and a 'specialist' is an expert who has devoted time and studies to a special branch of learning and has acquired specialized experience in tackling problems of particular subjects or areas. He is excluded from posting in areas where his specialized knowledge or training does not find direct application.

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No of Download : 9    Submit Your Rating     Cite This          
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Gujarat has a restrictive law in force that prohibits the sale, purchase and consumption of alcoholic drinks. The legislation has been in force since 1 May 1960 when Bombay State dissolved into Maharashtra and Gujarat. Gujarat is the only state in India that has the death penalty for those found guilty of making and selling spurious liquor which causes death. But predictably, smuggling and illicit sale of alcohol are very common.Gujarat’s prohibition

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No of Download : 5    Submit Your Rating     Cite This          
Abstract

The present study an attempt has been made to report the prevalence of on the basis of various anthropometric variables among young adult females of Rewa (M.P.) , ranging in age from 20-40 years. For the assessment of obesity height, weight were taken on 30 young adult females. The prevalence of obesity was calculated according to Body Mass Index (BMI).The observations revealed that the prevalence of undernutrition, overweight and obesity according to BMI in young adult females was 6.66%, 16.66% and 20%, respectively.

No of Download : 8    Submit Your Rating     Cite This          
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Education is the Key Instrument in bringing the Social Change in any society all over the world. Education is a human right with immense power to transform. On its foundation rest the cornerstones of freedom, democracy, and sustainable human development. Education is desired for itself as it opens up a vast world of opportunities and ideas to the educated person. It is also of great instrumental value in the process of economic growth and development. Education plays a critical role in demographic transition; female education, in particular, is seen to important in the process of economic growth and development. Professional Education is associated with better Human resources outcomes. There is a strong correlation between literacy and life expectancy.

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No of Download : 14    Submit Your Rating     Cite This          
Abstract

भाषा में जब दो या दो से अधिक शब्दों को मिलाकर एक शब्द दिया जाता है। तत्पश्चात् विभक्ति का प्रयोग किया जाता है । इस क्रिया को समास करना कहते हैं ।उन शब्दों के बीच में द्वितीया आदि विभक्तियाँ छिपी रहती हैं ।समास करके शब्दों के विभिन्न विभक्तियों के रूप बताने से बच जाते हैं । इसीलिए समास का अर्थ संक्षेप है ।

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No of Download : 3    Submit Your Rating     Cite This          
Abstract

Japan is known as “ASIAN TIGER”. It is the country of “RISING SUN”. Japanese style of management is often talked about. Today also, Japanese style of management is not out of date. It has not lost its relevance. It is a hot and common topic in business schools and corporate strategy decision making meetings.

No of Download : 6    Submit Your Rating     Cite This          
Abstract

Corporate social responsibility is nothing but how the business takes responsibility for social, economic and environmental impacts it may produce from its operation or products. The aim of this research paper is to explain the need of Corporate Social Responsibility in business organizations and ascertain how various organizations apply it to achieve various objectives.

No of Download : 15    Submit Your Rating     Cite This          
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The focus of researcher is on introduction of BSE in Asia and its historical background. The researchers also able to explain the scientific way of methodology and techniques of calculation of SENSEX and how it changes every fraction of second by use of formulae. Use of Free-Float market Capitalization by BSE-Index Cell is the basis of Sensex calculation. Free-float market capitalization is defined as that proportion of total shares issued by the company, which are readily available for trading in the market

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No of Download : 13    Submit Your Rating     Cite This          
Abstract

This study conceptualizes the role of Emotional Intelligence on Transformational Leadership. In the past decade many studies of Emotional Intelligence and Leadership have been conducted using different constructs of Emotional Intelligence. The review of literature gives a mix of findings of relationship between Emotional Intelligence and Transformational Leadership styles. Some researchers have found significant positive relationships between these variables. And other researchers are doubtful about the predicting ability of Emotional Intelligence construct. Despite widespread application, there are few published studies of the empirical link between emotional & social competencies and performance Boyatzis, (2009). In India a few studies have been conducted using these variables. As concluded by Srivastav et al. (2009), it will be premature to draw any conclusion about emotional intelligence research in India. It will require many more researches to be conducted in India in different industries to reach to any specific conclusions.

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No of Download : 7    Submit Your Rating     Cite This          
Abstract

Human capital, the stock of competencies, knowledge, social and personality attributes, including creativity, embodied in the ability to perform labour so as to produce economic value. Therefore organisations are more interested in retaining their employee and also attracting best talent from outside. This has led to new method of payment of remuneration said as “employee share-based payment” generally known as, ESOP(employee share option plans), ESPP(employee share purchase plans), etc. . Emergence of share-based payment as an important means of employee compensation has also generated heated debate not only on the manner of accounting for such payments but its taxability is also an important issue for government.

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No of Download : 6    Submit Your Rating     Cite This          
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Banaras is one of the ancient most cities of India. Kashi was one of the mahajanpadas and even in the later years it remained a prominent political centre in the ancient past. It also lied on the way of uttarapatha hence was in way situated very close to the vibrant trade route. And because of this

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No of Download : 8    Submit Your Rating     Cite This          
Abstract

Value is the benefit that a customer gets from the product. Since there are too many products and brands that satisfy the needs of customers, the preferences among these alternatives can be determined according to its benefits. In other words, a product should provide additional benefits named as value. Successful companies of today

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No of Download : 3    Submit Your Rating     Cite This          
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नारी जब जिद पर आती है सम्पूर्ण सृष्टि हिल जाती है। एक पुत्री पिता की आन है, एक पत्नी पति की शान है।। महिलायें समाज का एक महत्वपूर्ण अंग है जिनकी संख्या धीरे-धीरे कम होती जा रही है। हिन्दू समाज में पुरूष के अभाव में स्त्री को और स्त्री के अभाव में पुरूष

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No of Download : 8    Submit Your Rating     Cite This          
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A family business is a business in which one or more members of one or more families have a significant ownership interest and significant commitments toward the business overall well-being. In some countries, many of the largest publicly listed firms are family-owned. More than 40% of the publicly listed firms in the world are family owned. 15% of the revenues of the top 30 enterprises in the world come from 3 familyrun businesses – Wal Mart (United States), Samsung (Korea) and Toyota. In fact, 175 of the world’s top 500 firms are currently family-controlled. Among the largest public companies listed in the US, 40% are family businesses and as of July 15, 2012 China had 684 A-share listed family-owned companies, which accounted for 49% of the total listed privately-run companies in the country.

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No of Download : 2    Submit Your Rating     Cite This          
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(कवय:) संवदेनशील आप्त जन (सप्त मर्यादा: ततक्षु:) सात मर्यादाओं (निरुत्त 6.27 के अनुसार जिन दोषों और पाप कर्मों का त्याग ही मर्यादा पालन कहलाता है, वे हैं–चोरी व्यभिचार, ब्रह्महत्या, भ्रूणहत्या, सुरा-(मदिरा)-पान, दुष्टता की पुनरावृत्ति, पाप को छिपाना अथवा असत्य दोषारोपण करना) की रक्षा करते हुए, अमर्यादित नहीं होते। (तासाम्‌ एकाम

No of Download : 21    Submit Your Rating     Cite This          
Abstract

The most crucial decision that an MNC has to make when entering a foreign market is the choice of the most optimal mode of entry as it will have a bearing on the company’s success. A firm must assess a number of internal and external factors while making the choice of entry mode. The aim of this paper is to provide a deeper understanding of the various factors that affect the selection of international entry mode from a theoretical viewpoint. This paper concentrates on secondary sources of research regarding the internationalization of businesses. The conclusion provides a short summary of identified key elements that need to be considered by the firm in choosing foreign market entry modes

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No of Download : 7    Submit Your Rating     Cite This          
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The word ‘Dalit’ is identified differently by different writers according to their understanding and experiences. Dr. Pantawane has defined Dalits in his book as, “Dalit is not a caste. Dalit is a symbol of change and revolution. The Dalit believes in humanism. He rejects the existence of God, rebirth soul, sacred books that teach discrimination, fate and heaven because these have made them a slave. They represent the exploited men in his country….Dalitness is essentially a means towards achieving a sense of cultural identity. The inferiority complex has now disappeared. Now Dalitness is a source of confrontation. This change has its essence in the desire for justice for all mankind…” From this definition, it is evident that the term dalit has a very broad perspective. At the same time, it is being observed by the different people that this term has its limitations from political point of view.

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Abstract

साहित्यिक रचनाओं का सिनेमाई रूपांतरण कोई नई बात नहीं है| सवाक फिल्मों के आरम्भ से ही यूरोप और अमेरिका में शेक्सपीयर, दोस्तोवस्की,गोर्की,चेखव आदि कई महान लेखकों की कृतियों पर फ़िल्में बनी हैं| भारत में भी रविंद्रनाथ ठाकुर, प्रेमचंद, शरतचंद, रेणु, साहनी, मोहन राकेश, धर्मवीर भारती, आर.के. नारायण आदि अनेक कथाकारों की रचनाओं पर सफल-असफल फ़िल्में बन चुकी हैं और आज भी बन रही हैं|

No of Download : 5    Submit Your Rating     Cite This          
Abstract

तुलनात्मक साहित्य के अंतर्गत साहित्य का तुलनात्मक अध्ययन शामिल है। वैसे ‘तुलनात्मक साहित्य’ शब्द को परिभाषित करने में थोड़ी कठिनाई सामने आती है। तुलनात्मक साहित्य के प्रारंभ से अब तक इसके अस्तित्व पर ही प्रश्न चिह्न लगाए जाते रहे हैं। तुलनात्मक साहित्य के बारे में सबसे बड़ा प्रश्न उठता है कि साहित्य की तुलना कैसे और किससे ? तुलनात्मक साहित्य क्या कोई स्वतंत्र विद्यानुशासन बन सकता है, क्या साहित्य की ऐसी कोई अवधारणा हो सकती है जिसमें तुलना शामिल हो

No of Download : 8    Submit Your Rating     Cite This          
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This paper will provide an overview of the India’s fastest growing sector i.e., services sector. The services sector in India contributes significantly to GDP, GDP growth, employment, trade and investment. The growth of India’s service sector for the period 1998-2011 has been discussed and compared with the world GDP and service

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No of Download : 5    Submit Your Rating     Cite This          
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ABSTRACT: This research work is on green marketing. Although environmental issues influence all human activities , few academic disciplines have integrated green issues into their literature. This is especially true of marketing. As society becomes more concerned with the natural environment, businesses have begun to modify their behavior in an attempt to address society''s "new" concerns. Some businesses have been quick to accept concepts like environmental management systems and waste minimization, and have integrated environmental issues into all organizational activities. Some evidence of this is the development of journals such as "business strategy and the environment" and "greener management international," which are specifically designed to disseminate research relating to business'' environmental behavior.

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Past research into the causes of waste in construction projects indicate that waste can arise at any stage of the construction process from inception, right through the design, construction and operation of the built facility. Materials storage and handling, and procurement factors were considered as the main sources of waste on building construction sites. The present paper aims to find the major causes of waste in Material Storage and Handling phase and Procurement phase in infrastructure projects. The study concludes by finding the major causes that escalates wastes. Relevant recommendations and suggestions have been provider to the infrastructure managers regarding the findings of the study.

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No of Download : 27    Submit Your Rating     Cite This          
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This study has been conducted to study the relative contribution of direct and indirect tax to total tax revenue in India . This research is based on secondary data collected from RBI’s handbook of statistics on Indian economy and other published resources. Simple percentage analysis has been used as analysis tool to analyse data of direct and indirect taxes . Data have been represented using tables and line charts. Data pertaining to direct and indirect tax have been analysed for 22 years i.e. since 1991-92 to 2012-13. It is concluded on the basis of this study that the contribution of central direct tax to total central tax revenue has increased year by year whereas central indirect tax contribution has decreased since 1991-92 but in last three years starting from 2009-10 the contribution of central direct tax has started decreasing. In case of states’ taxes, proportion of indirect tax has always remained higher with high per centage in comparison of direct tax revenue. Overall, the contribution of indirect tax has always been remained more in total tax revenue but the percentage gap between the two has reduced to a large extent year by year.

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No of Download : 18    Submit Your Rating     Cite This          
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The purpose of this paper is to make a short review of the two important propositions of the multinational enterprise which includes traditional theories and modern theories. These theories are being tested with a view to replace existing theories of MNE and incorporating new theories of MNE. This paper seeks to address the fundamental question of how the traditional theories need to be modified and maintain parity with the modern theories of the multinational enterprise. Therefore, the objective lies in pinpointing the pitfalls of traditional theories and makes efforts in revisiting new theories that will show assistance in reconciling

No of Download : 12    Submit Your Rating     Cite This          
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There are harsh economic activities everywhere. Business manager and management have all tedious work and no play. They have no time to smile but to adopt crooked ideas to beat their competitors. They forget dignity and splendour of life and dance like a doll to nourish their desire for more and all and to become best of all. Through describing several sins prevalent in business world, we intend to highlight the wastefulness of excessive greed and arrogance. In the era of globalisation we have to be cooperative, compassionate and as well as competent to embrace fast changing environment and processes. Shedding abide arrogance pride and lethargy attitude. We have to regain the passion for human, natural resources and other living beings.

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No of Download : 5    Submit Your Rating     Cite This          
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पारम्परिक भारतीय दार्शनिक चिन्तना में सभी दर्शनों का मूल वर्ण्य-विषय न्यूनाधिक परिमाण में ‘आत्म-तत्त्व’ का लक्षण एवं उसके स्वरूप का विवेचन करना रहा है। सभी दर्शनों ने अपने मूल दार्शनिक सिद्धांतों के परिपे्रक्ष्य में ‘आत्मा’ को लक्षणबद्ध किया। तद्वत्‌ ही आद्य जैनाचार्य कुन्दकुन्दस्वामी ने आत्मा का लक्षण ‘उपयोगमय’ किया। ‘उपयोग’ और ‘आत्मा’ में गुण-गुणी सम्बन्ध है। ‘उपयोग’ गुण है एवं ‘आत्मा’ गुणी।

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समस्त मानव जीवन संगीत से ओत-प्रोत है। मानव जीवन सदा संगीत से अनुप्राणित होता रहा है। प्राणिमात्र की उत्पत्ति संगीतमय वातावरण एवं संगीतमय तत्वों से परिपूर्ण होती है। आधुनिक काल में संगीत एक सार्वजनिक भाषा के रूप में सामने आ चुकी है। संगीत की अभिव्यक्ति ही एक कला है जो व्यक्ति विशेष द्वारा प्रदर्शित की जाती है। जिससे उसका व्यक्तित्व एवं चरित्र निर्माण होता है।

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