International Research Journal of Commerce , Arts and Science

 ( Online- ISSN 2319 - 9202 )     New DOI : 10.32804/CASIRJ

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IMPACT OF OPENING UP OF MALLS ON VARIOUS SECTORS & STAKEHOLDERS

    2 Author(s):  MISS. DEEPIKA , MRS. MAYA RANI

Vol -  5, Issue- 4 ,         Page(s) : 99 - 110  (2014 ) DOI : https://doi.org/10.32804/CASIRJ

Abstract

A shopping mall is typically, a shopping complex connected by walkways. It provides shopping as well as entertainment options to the target consumers. It generally, contains one anchor store, which consumes twenty five percent of its retail space. In addition a mall contains specialty stores for clothes, accessories, home needs, books, as well as food court, multiplexes and entertainment zones. Opening up of malls have changed life style of people in many ways …so the objective of writing this article is to understands the impact of opening up of malls on various sectors & stakeholders.

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  3. http://en.wikipedia.org/wiki/Shopping_mall
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  5. content/uploads/2013/03/EPW_study_on_impact_of_malls_on_retailers.pdf
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  7. http://lifestyle.iloveindia.com/lounge/mall-culture-in -india-501.html

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